Marketing news, trends & insights
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Learn how to incorporate TikTok trends into a marketing strategy that’s sure to get the audience’s attention and reach your…
READ MOREyellowHEAD recently joined Wooga, SciPlay, and Storemaven for an eye-opening session to discuss gaming growth in a rapidly-changing mobile landscape.…
READ MOREHow do you measure the quality of an ad? Google Ads has a quality score formula to do just that.…
READ MORELearn about the different user motivations behind why people choose to download and use certain apps and learn how it…
READ MOREIt’s well established that paid user acquisition can impact an app's organic results and vice versa. However, many still think…
READ MOREComplete online marketing strategies require incredibly comprehensive approaches. Before you can even hope to convert any leads, you need to…
READ MORESo, you’ve been building your brand for a while. Maybe you’ve even been fairly successful — but results could still…
READ MOREHot off the (digital) press! yellowHEAD is proud to announce the release of our latest eBook, The App Marketer’s Handbook…
READ MORETikTok’s meteoric rise across the world had an interesting start. Launched in 2016 as Douyin, it has grown to become…
READ MOREFind out how yellowHEAD can support your brand growth.