Programmatic Advertising

Smarter · Faster · Targeted

Solutions for Publishers

In today’s dynamic and constantly evolving industry, we collaborate closely with you to understand your unique goals and provide the tools you need to unlock the full monetization potential of your properties.

Our advanced ad decisioning and automated selling solutions give publishers the independence they deserve, coupled with access to exclusive demand—all while upholding the highest standards of transparency and quality.

With our support, you can maximize the value of your advertising across every format and on any screen, empowering your business to thrive in a competitive marketplace.

Maximize the value of your advertising across every format, on any screen.

Features

Cross-Channel

Monetize your Display, Video, CTV, Mobile, and Native ad inventory seamlessly through a single, unified platform. Whether you’re managing deals, creating tailored inventory packages, or participating in open auctions, our solution empowers publishers with complete control and full transparency over every transaction across all channels

Private Marketplaces

Effortlessly manage and package premium audiences and inventory for buyers with our robust private marketplace (PMP) solutions. Our platform ensures you maintain complete control while delivering tailored offerings that maximize value and drive results

Creative Studio

Safeguard your inventory across all channels, screens, and ad formats with yellowHEAD's advanced suite of ad quality tools. Our technology proactively monitors and protects against low-quality ads, ensuring a seamless and positive user experience every time

Premium Demand

Unlock the full potential of your inventory by driving increased competition from the world’s top agencies and marketers. As a trusted supply partner, yellowHEAD connects you to a wide range of premium global demand, ensuring higher yields and greater opportunities for success

Solutions  for Advertisers

Programmatic advertising has become a cornerstone of modern digital media buying strategies, offering streamlined workflows and advanced audience and data targeting to drive superior campaign performance.

With yellowHEAD’s cutting-edge programmatic ad buying platform, buyers gain the flexibility to transact on the inventory and sales channels that best align with their goals—maximizing ROI at scale within premium, high-quality environments.

Leverage our global marketplace to connect with top-tier audiences across all channels, backed by a commitment to delivering the highest-quality supply for your campaigns.

Reach audiences across channels through a global marketplace that provides the highest-quality supply.

Features

Unique Supply

YellowHead’s exclusive long-term partnerships with top global gaming partners create a direct marketplace that maximizes value and efficiency. Powered by an advanced AI, we deliver premium, curated inventory for seamless campaign execution. This unique supply advantage drives  accelerated growth, optimized  performance, and unparalleled  opportunities, setting a new  standard for innovation and  efficiency in programmatic media 

Precise targeting

Reach the right audience at the perfect moment with  confidence. Our addressability  portfolio offers a diverse range of transparent, SPO focused solutions, giving you the flexibility and control to  execute audience-based  campaigns at scale, with  precision, efficiency and impact

Premium Marketplace

yellowHEAD is committed to maintaining buyer confidence by upholding the integrity of publishers' inventory. Our dedicated team of policy specialists and engineers works tirelessly to enforce the highest quality standards, ensuring a trusted and reliable marketplace for all stakeholders

Omnichannel Inventory

yellowHEAD offers a seamless connection to premium Display, Video, CTV, Mobile, and Native ad inventory through a single, trusted platform. Gain direct access to high-quality media partners, ensuring your campaigns run in reliable and impactful environments.

Let yellowHEAD Light Your Way