Paid User Acquisition and PPC Services

Paid User Acquisition and PPC Services

Paid User Acquisition and PPC advertising services raise brand awareness and direct users to your business. yellowHEAD’s User Acquisition model drives higher returns on ad spend and grows user engagement.

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Maximize <br>ROAS
Maximize
ROAS
Reduce <br>CPA
Reduce
CPA
Increase Brand <br>Awareness
Increase Brand
Awareness
Drive Valuable <br>Users
Drive Valuable
Users
Scale Ad <br>Spend
Scale Ad
Spend
Optimize Your <br>Funnel
Optimize Your
Funnel
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Fully Managed High-ROI Ads

Unlock your campaign’s full potential with tailor-made media planning and execution. 

A perfectly curated User Acquisition strategy is built to raise brand growth and drive new users, which leads to better return on ad spend (ROAS) and higher revenues overall. As ROAS and revenue grow, businesses can effectively scale ad spend while staying on track with budget goals.

Achieve top campaign performance across all platforms – Search, Display, Social, and native – through: 

  • Proven user acquisition strategies
  • Extensive databases that allow for industry benchmarking
  • Years of experience managing large-budget campaigns for leading brands in a wide variety of verticals.
  • Data-driven marketing
  • Creative thinking
  • Professional creatives and graphic design
  • Constant testing
  • Extensive analysis

yellowHEAD’s fully managed UA services include:

  • Content and creative production
  • Smart audience segmentation and bidding
  • Advanced reporting

Advanced Analytics. Enhanced Optimization.

Get the most out of your campaigns by utilizing the best tactics to maximize ROI. yellowHEAD Analytics makes it super easy.

With yellowHEAD Analytics – our proprietary, fully customizable reporting dashboard – clients get access to their data from multiple accounts and platforms in one easy-to-use place.

yellowHEAD Analytics extracts real-time insights about campaigns and tracks the most important metrics for reaching their goals. 

Optimize for lower-funnel events, including purchases, registrations, subscriptions and more, by captivating your audience with engaging creatives every step of the way. This is the tried-and-tested way to better CPA.

This transparency allows our UA experts to spot trends, identify opportunities and make data-driven decisions. Combined with yellowHEAD’s unique optimization techniques structured to fuel growth, we find the right placements and audiences for your ads.

Smart Targeting. Smarter Audiences.

Every good campaign starts with finding the right user, at the right place, at the right time! Targeting audiences who are likely to be high-intent users means improvements across KPIs. Strengthen your targeting capabilities by implementing smart audience segmentation and creating seed audiences.

Through best practices, campaign performance analysis, and competitive intelligence, yellowHEAD User Acquisition helps businesses discover new audiences. With precise audience targeting, we deliver tailor-made marketing messages to a valuable user base who will engage with your offer.

Ad Creatives Made for You

Creatives can make or break a marketing campaign.

yellowHEAD’s Creative Studio provides professional, engaging ads for all ad types and platforms.

Together with our innovative Alison technology, our partners can customize creatives based on user behavior, interests, demographics, geos, OS, and more. The end result? CTRs you never thought were possible!

See Some Of Our Paid User Acquisition SUCCESS STORIES!
SciPlay and yellowHEAD Team Up for TikTok Triumph

SciPlay and yellowHEAD Team Up for TikTok Triumph

UA
19.5%
Increase in ROI
6x
Decrease in CPM
SEE SUCCESS STORY
yellowHEAD Full Marketing Suite Makes Success Simple for Symple Loans

yellowHEAD Full Marketing Suite Makes Success Simple for Symple Loans

UA
SEO
CREATIVE
+219%
Approved rate
+248%
loan application starts
SEE SUCCESS STORY

Paid Social Media Advertising Services

yellowHEAD’s social media ad services help generate more visibility and effective performance on social media platforms such as Meta (which includes Facebook and Instagram), TikTok, Snapchat, Pinterest, Reddit, and more.
yellowHEAD’s ad creative studio creates high-performance social media ads based on each platform’s best practices.
Businesses know they’re in good hands thanks to yellowHEAD UA’s smart use of data, high-ROI creatives, and years of experience in the field.
Combined together, clients are able to boost their brand by reaching thousands of new users in the most cost-effective ways.
The end result is a welcome increase in ROAS.

Tiktok Paid Ads

Tiktok paid ads manager allows for ad creation, insight reports, and many ad management tools. As one of the most downloaded apps, focusing on visual creatives, yellowHEAD partners with businesses to create a tailor-made, dynamic, long-term creative strategy. Our main goal is to increase brand awareness, create a solid organic fan base, and continue to be a pioneer in ad creation in order to help our clients maintain and grow their ROAS.

Facebook Paid Advertising

Facebook utilizes the Facebook Business Manager as its key tool for organizing and managing Facebook paid ads.
Whether you offer web-based products, services, or apps, yellowHEAD’s in-house Facebook paid ad experts make it easy for businesses to utilize the most effective and up-to-date strategies to get the most out of each Facebook ad dollar.
We carry out a highly-detailed and comprehensive overview of each client’s unique needs to craft a long-lasting strategy, based on industry benchmarks, best practices, competitive intelligence, and years of industry expertise in what works.

Instagram Paid Ads

Increasing ROAS and driving awareness are easier than ever through Instagram paid promotion, and yellowHEAD knows how to channel it to drive consistent growth.
We focus our strategy around original, engaging creatives, native advertising, UGC (user-generated content), and traditional Instagram paid ads.

LinkedIn Paid Ads

If your business is directed to a professional audience, LinkedIn paid ads are the way to go.
We tackle one of Linkedin ads’ greatest challenges – advertising to the right audience.
Each client gets a custom-tailored roadmap strategy for each stage of the user funnel.
KPIs are front and center, which helps turn curious users into converting customers.

Snapchat Paid Ads

Snapchat paid ads give brands a unique audience and a relatively-untapped market, boosting awareness and conversions throughout the user funnel. As yellowHEAD partners, you’ll be introduced to our in-house team of PPC services specialists, in cooperation with dedicated Snapchat success managers, to create a month-by-month media plan to integrate this lucrative platform into your marketing strategy.

Google Ad Services

We love getting our clients to appear at the top of highly-relevant SERPs, which also has relevance for YouTube and other connected websites and apps. Fortunately, yellowHEAD User Acquisition has mastered the art of search term bidding.

Google Search Ads

The yellowHEAD Google search strategy is centered around brand building.
Google Search Ads are keyword-driven ads that appear on the results page. The better your campaigns are, the more appearance you will have. Our ultimate goal is to get brands and products featured at the top of the most effective and relevant search results.

Google Display Ads

Google Display ads reach over 90% of internet users around the globe and are shown on over 2 million websites, articles, and videos across the internet.
yellowHEAD’s unique placement strategy makes sure your website appears only on the most profitable placements, with the most cost-effective bids, no matter the day, hour, language, or country.
Our use of both web and mobile-responsive ads gives yellowHEAD clients an edge in promoting native, high-conversion banners.

Google App Campaigns

Google App Campaigns make it easy to promote apps across Google’s properties, including Google Search, Google Play Store, YouTube and the Google Display Network. yellowHEAD’s in-house PPC services team is made up of experienced user acquisition managers with proven experience in getting the best possible ROIs.

More PPC Services We Offer

Native Advertising

Native advertising mimics and matches the format and overall look of the platform upon which it appears, making it seem inconspicuous among organic search results and ads.

Influencer Marketing

Influencer Marketing is user-generated content where influencers endorse a product or business to their loyal followers. And it’s incredibly effective. As one of the first to utilize influencer marketing, yellowHEAD can craft the perfect influencer marketing ad campaign to perfectly match the company goals and the platform.

DSP

No matter the DSP (demand-side platform) a company is operating with on a daily basis, yellowHEAD can add rare insights, helpful best practices, and valuable recommendations.
Our account managers work with multiple DSP’s (such as Yahoo) across various industry verticals and marketing strategies.

Let's talk Marketing

Find out how yellowHEAD can fuel your user growth.

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