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yellowHEAD Builds a New Organic Growth Channel for Selina

yellowHEAD Builds a New Organic Growth Channel for Selina

Selina is a “lifestyle, travel and hospitality platform” that not only helps travelers find lodging, but also offers a complete destination experience.

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RESULTS

Launching a well-maintained travel blog for Selina increased organic traffic to the site. Not only does the blog now account for 3.6% of Selina’s overall traffic, but it also helped greatly improve rankings for branded and non-branded keywords.

300%
Improvement in Branded Keyword Rankings
3.6%
of Overall Traffic Attributed to Blog Sessions
2,900
Blog Keywords Ranked
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