Popular TikTok Trends for Marketing in 2022

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Google Ad Types and Examples: Show Up Where Your Customers Are Looking

Google Ad Types and Examples: Show Up…

December 23, 2021
UA
Best Practices

Google has many ways to show ads and there are several popular Google Ad types. Text ads are perhaps the…

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6 of the Best New Year Marketing Ideas

6 of the Best New Year Marketing…

December 19, 2021
UA
Best Practices
General

A new year brings with it new hopes and a host of new ideas that marketers can try to boost…

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yellowHEAD Wins Effective Mobile Marketing Award for Most Effective Use of Data

yellowHEAD Wins Effective Mobile Marketing Award for…

December 16, 2021
Creative
Technology
Company News

yellowHEAD, the AI-powered performance marketing company, has won a 2021 Effective Mobile Marketing Award (EMMA) for its pioneering use of AI…

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Updating An App’s What’s New and Promotional Text Sections: Dos and Don’ts

Updating An App’s What’s New and Promotional…

December 16, 2021
ASO
Best Practices

What's New. Release notes. App Updates. Whatever it is you call this unique part of app product pages, learn how…

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Webinar Recap: How eCommerce Performance Marketing Will Change in 2022

Webinar Recap: How eCommerce Performance Marketing Will…

December 14, 2021
UA
SEO
Events

From privacy lockdowns to social commerce integrations, 2022 will be a whirlwind for eCommerce marketers. Performance marketers constantly adapt to…

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Meet the App Store’s New Custom Product Pages

Meet the App Store’s New Custom Product…

December 9, 2021
ASO
Best Practices

Many of you are about to head out for the holidays soon, but don’t turn on your OOO before reading…

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DIY or AI? 4 Benefits of Alison Creative Technology

DIY or AI? 4 Benefits of Alison…

December 9, 2021
Creative
Technology
Best Practices

With AI-powered ad solutions, marketers can optimize creative, target niche audiences, and deploy successful campaigns on a global scale. Creative…

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Mobile Action Webinar Wrap-Up: Decoding iOS 15

Mobile Action Webinar Wrap-Up: Decoding iOS 15

December 8, 2021
UA
ASO
Events

How custom product pages, in-app events, product page optimization, and changes to Apple Search Ads will change things for your…

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Google Ads: KPIs to Make the Most of Your Campaign Performance

Google Ads: KPIs to Make the Most…

November 30, 2021
UA
Best Practices

Tracking certain Google Ads KPIs can help maximize campaign performance and increase ROIs. Discover the 10 most crucial KPIs to…

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