Marketing news, trends & insights
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Google AdWords Web Campaigns are campaigns which lead you to a website or specific landing page where the advertiser wants…
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The past year has seen many changes in the performance ads industry. As mobile usage overtakes desktop, the world of…
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Anyone can create an ad on Facebook Ads Manager – it is fairly simple and intuitive – but how many…
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No digital advertising strategy is complete without a retargeting plan. Serving as a tool for both acquisition and retention, retargeting…
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Expanded Text Ads – Are they better than regular text ads? Expanded text ads are the new format of Google…
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When thinking about advertising on social media, the usual go-to platform is Facebook. However, there are other audience niches that…
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Google’s AdMob network is the place to be these days. Launching a mobile app campaign is easy-breezy, but if you…
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"The Achilles heel of Paid Advertising – Once paid advertising stops, so too will the traffic to the app .…
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